Lombok Tourism On The Rise
Lombok is often compared to Bali. The neighboring islands have many similarities and many differences. They are only about 20 miles apart. Both islands have Hindu and Muslim influences, but in opposite proportions.
Both islands have beautiful highlands and white sandy beaches, but Lombok is quieter and dryer than Bali for the most part. The administrative capital and largest city on the island is Mataram.
Until 1987, few visitors made the trip to Lombok. Today, Lombok is growing in popularity, but it is still relatively quiet and undeveloped. Tourism is already the second-largest industry on Lombok. Mount Rinjani, beautiful coastlines, coral reefs, and stunning waterfalls highlight the list of popular destinations on Lombok.
This rising potential is why the Indonesian government is impatient to see the completion of the Mandalika tourist resort development, which is also being built as a Special Economic Zone (KEK) to drive local economic activities and boost growth.
Vice President M. Jusuf Kalla, when inspecting preparations for the construction of four star-rated hotels in the area Saturday, asked PT Indonesian Tourism Development Corporations (ITDC) management to accelerate the development of Mandalika, which is being groomed as a world class tourist resort and special economic zone in Central Lombok, West Nusa Tenggara (NTB) province. The development of the Mandalika Special Economic Zone and Tourist Resort Area should be accelerated so that the local people could soon enjoy its economic benefits and improve their welfare, the Vice President said. The Mandalika KEK project was planned 25 years ago but several constraints had always hampered its realization, he said.
“The constraints included inadequate road infrastructure, the absence of airport, electricity and clean water supplies. But all these have been overcome so there is no reason to slow down the development of Mandalika,” he said.
West Nusa Tenggara (NTB) province is expected to have a world-class tourist resort comparable to Bali, when the Mandalika Resort Development project in Central Lombok District is completed.
The development of the US$3 billion Mandalika Resort, which is expected to attract one million tourists annually, began in October 2011. Then President Susilo Bambang Yudhoyono inaugurated its groundbreaking. Sitting on a 1,175 hectare area in Kuta, Pujut subdistrict, Central Lombok, the Mandalika Resort will be developed into one of the national tourism destinations.
The government will continue to develop the Mandalika area as one of the country’s main tourist destinations comparable to the international tourist resort province of Bali and Komodo Island, he said.
The tourist resorts in many parts of the country should be able to attract foreign tourists, he said. For this, they should have many innovations in their development so that they would remain attractive to tourists and invite more investment.
“The easiest effort to attract investment is by developing the tourism business because the capital needed for that purpose is not too big,” the Vice President said during an Indonesia Attractiveness Award 2015 event in Jakarta recently.
Indonesia is the fourth-largest nation in the world with more than 267 million people. The country is comprised of more than 17,500 islands, including Bali, Borneo, Java, Lombok, Sumatra and Sulawesi. Learn more about Indonesia.
